From gamesindustry.biz:
When asked what EA would like Sony to do differently for the European launch, Intat (Electronic Arts' vice president and general manager of Europe) replied: "We would obviously like to see more units. For sure, they will not have enough, but they can never have enough."
Intat also revealed that as a publisher EA has recently been taking hardware manufacturers' launch estimations with a pinch of salt, expecting final numbers to fall shy of the figures spouted by execs on the run-up to release. "What we've really been seeing on the last hardware launches from all manufacturers is that there has always been deterioration in the amount of units on the run-up to launch, so it's nothing new," he said.
Read More: gamesindustry.biz
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