Apple to object to the Xbox-iPod interoperability? -- Posted by XanTium on November 5 00:04
From news.com:
Because of the iPod's digital-rights-management software, the Xbox 360 cannot stream songs purchased from Apple's iTunes Music Store, Xbox digital-entertainment executive producer Jeff Henshaw said. Those songs, he said, will appear grayed out in menus on the Xbox.
There's a reason for that: Microsoft built its iPod connection without the support of the folks at Apple.
Henshaw said Microsoft tried to "engage" Apple in a partnership that would have officially made the iPod interoperable with Xbox, but Apple rejected the overture.
Apple has been pitching a very different approach for those who want to connect to its popular music player. Through its so-called "Made for iPod" program, the Cupertino, Calif., company is attempting to collect royalties from the maker of any accessory device that interfaces with an iPod through its "dock connector."
But because Microsoft is not working within the "Made for iPod" program, David Cole, president of DFC Intelligence (an entertainment industry analysis firm), thinks Apple may object to the Xbox-iPod interoperability.
"I think it depends on whether (Apple sees) it stealing any of their thunder," said Cole. "The fact of the matter is, Microsoft has been a big software and services competitor (of Apple's). And that might cause (Apple) more worry than if it was Dell or somebody else."
Richard Doherty, president of analyst firm Envisioneering, went so far as to predict that Apple will fight back once the new Xbox launches.
"We expect Apple will have some retaliation ready within days or hours of the Xbox 360 shipping," Doherty said, referring to potential new iPod firmware or a new version of iTunes that could disable interoperability. "If you have iTunes prior to last May, it may work with the Xbox 360 forever, but if you accept (Apple's) updates, it may work differently."