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Author Topic: Landmark 'Halo 3' Marketing Campaign Debuts: A Hero Must Rise. Believe  (Read 137 times)

0794

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Landmark 'Halo 3' Marketing Campaign Debuts: A Hero Must Rise. Believe
« Reply #15 on: September 13, 2007, 11:20:00 AM »

QUOTE(Lifter @ Sep 13 2007, 01:48 AM) View Post

Am I the only one who found this tasteless?
Seriously, it's poking fun at WWII vets.


yes, you are the only one - no where in the ad does it mention anything to do with the events or people involved in WWII, and the ad was even about recollection of serious and emotional events, "fun" wasn't even alluded to...maybe you saw the wrong ad...


the ad was very well done and another brilliant piece of the marketing campaign - i love the new creative aspects of PR similar to when Gears was released that embrace the game as a very physical and mental immersion instead of just saving a princess or blowing things up...

and i have really enjoyed reading through the Halo books series - it really gives even much more depth to the events and story...
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GLiTcH

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Landmark 'Halo 3' Marketing Campaign Debuts: A Hero Must Rise. Believe
« Reply #16 on: September 13, 2007, 09:13:00 PM »

QUOTE(Lifter @ Sep 13 2007, 10:34 PM) View Post

Fanboy w/o any sense of objectivity who has zero substance to support his argument?  What a shocker.

Get a clue.  This ad is 100% a parody of Band of Brothers and the like.  I'm sorry you didn't get the joke and think people are supposed to take it seriously.  Showing the physical and mental immersion via a send-up?  Right.  How about the physical and mental immersion portrayed by putting a song from Donnie Darko to a visual of a guy facing a giant alien moster...  wait a minute.

I didn't say it wasn't going to be an effective marketing tool.  I said it is tasteless because it does make fun of the way veterans remember profound moments from a REAL WAR.  If you disagree, fine.  But say why or shut up.  Don't act like some silly fanboy who takes it personally when someone criticizes something Halo related. Just keep reading that fine literature of yours.

true,word to your moms biggrin.gif
oh,btw cod 4 > than halo 3..Believe
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0794

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Landmark 'Halo 3' Marketing Campaign Debuts: A Hero Must Rise. Believe
« Reply #17 on: September 15, 2007, 08:57:00 AM »

QUOTE(Lifter @ Sep 13 2007, 10:34 PM) View Post

Fanboy w/o any sense of objectivity who has zero substance to support his argument?  What a shocker.

Get a clue.  This ad is 100% a parody of Band of Brothers and the like.  I'm sorry you didn't get the joke and think people are supposed to take it seriously.  Showing the physical and mental immersion via a send-up?  Right.  How about the physical and mental immersion portrayed by putting a song from Donnie Darko to a visual of a guy facing a giant alien moster...  wait a minute.

I didn't say it wasn't going to be an effective marketing tool.  I said it is tasteless because it does make fun of the way veterans remember profound moments from a REAL WAR.  If you disagree, fine.  But say why or shut up.  Don't act like some silly fanboy who takes it personally when someone criticizes something Halo related. Just keep reading that fine literature of yours.


wow what a truly bitter individual, i feel badly for you.

there was no need to support an argument since you originally just made a blind statement about the ad's tastelessness...

so in your opinion there can be no commercial or movie that would show a soldier reflecting on a war unless that war really took place because that would be making fun of their memories...nice logic there...and thus you must disagree with every cop or FBI show on television unless the actual shootouts took place as well?

but we are each entitled to have our own opinions on what could be considered tasteless and read into or see everything differently...and since Halo is a series based on human military soldiers saving their existence from a future attack, reflecting on past battles fits appropriately in with their marketing strategy.

oh and not that it matters to you, but i just picked up the books 2 weeks ago to help fill in the gaps in the Halo story and make the third release more enjoyable...but it sounds like you don't enjoy much in life if everything rubs you the wrong way like this ad...
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